Guest featured in this episode:

Ashley Graham, Your Brandista, is a publicist & people-relations coach that works with conscious thought leaders in elevating their voices through storytelling, PR & conscious communications. Your Brandista is bringing awareness to the aspects of the media that might be missed. Ashley’s goal with her story and message is to consciously bring together communities for impact and improvement, to become better leaders and communicators within their spaces. Both Ashley and Your Brandista’s influence reaches a loyal audience who are craving the right conversations.

As a publicist and thought leader in the PR space, Ashley has landed clients in a variety of media outlets such as Forbes, Refinery29, Entrepreneur, and BuzzFeed. Ashley as a thought leader herself has been recognized in the media on BossBabe, Thought Catalog, Business2Community, Authority Magazine, Thrive Global, PRNews, and was recently announced as a potential candidate for the Forbes Next 1000 List.

Ashley believes that every brand has a story. In the competitive landscape of agencies around the world, Your Brandista is on a mission to break the disconnect and cut-throat agency dynamic in order to create a more holistic, cohesive, and heart-centered approach to branding and business development.

As a ‘Jill of all trades,’ Ashley is a serial entrepreneur and content strategy maven who channels her passions, talents, and personal values to make a difference in the creative space. Pioneering the belief of building personal brands, Ashley is on a mission to work with conscious-minded brands and businesses in all stages of their journeys.

Things you will learn in this episode:

• • What is Conscious PR or Conscious Media?

  • What is the wheel of authority?

  • Other tips for people’s relationship

  • and much more…

I am a woman who is high achieving, high performance and highly motivated towards my true goals. But I wasn’t always this way. I used to be an OVERachiever. 

Let’s look at some of the downfalls Of Being An Overachiever:

1. You expect too much. it guarantees that you will never be satisfied with anything you do. Because perfectionism is not attainable and because you want the perfect outcomes all the time, therefore, you are doomed to be disappointmented. 
2. You always want to be the best. Not being the best gives you negative feelings. Then those negative feelings trigger more negative thoughts and then those negative thoughts are more likely to influence you to say negative things and take more negative actions. And we all know, negative attitudes will lead to undesirable results. So stop overachieving, stop being so hard on oneself if you are not THE best. You are the expert at what you do and you are the best for your clients and family and friends. There’s no need to ever put shame on yourself for not feeling like you are the best. 
3. You are trying to be a superhero to others. You don’t say no, you are overbooked, overwhelmed, stressed out and we don’t want that. Create an easy life, live life in the moment, be confident that an easier life is possible. You are the superhero for yourself but you don’t need to be the superhero for everyone in the whole world. Your people are out there yes, but don’t kill yourself for not being able to help EVERYONE!

So let’s review what to do to stop being an overachiever and avoid burnout:

1. Don’t expect too much, we do our best work so that we know the best possible outcome, but never expect so high to let your expectations ruin your day. It’s important to be mindful, if things don’t go as planned, don’t blame, don’t sabotage yourself, adjust and improve for next time. 
2. Practice empathy, this is true for yourself and others. Be compassionate to yourself. Give yourself credit for all that you’ve already accomplished. Don’t minimize your own work. You are remarkable!
3. Always put yourself first. It’s not selfishness, but always remember that you always put on your own oxygen mask before putting it in for a child. You are worthy of all the luxuries of life. You are worthy to invest substantially in yourself. Your personal and business development is significant. You are here on earth for your purpose and you have a great purpose to be here. You be you and this ex-overachiever talking right now is rooting for you.

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Guest featured in this episode:

Kim Walsh Philips is the founder of Powerful Professional, a business coaching and education company.

She was recently named #475 in the Inc 5000 and is a multi-seven-figure business entrepreneur with no business degree and a tendency to say “crazy pants” more than is socially acceptable.

She is the best-selling author of The Ultimate Guide to Instagram for Business and The No BS Guide To Direct Response Social Media Marketing. (Fun fact: she uses a thesaurus when she writes or she would use the word “awesome,” “cool,” or “very” 7,452,675 more times than she already does.)

She’s an in-demand speaker, having shared the stage with Tony Robbins, Grant Cardone, Kevin O’Leary and Gary Vaynerchuk.

Things you will learn in this episode:

• Who is ready to create a course?
• What are the different types of course launches? 
• When do you start selling your course?
• $37 vs. $997 courses
• What’s the difference and how do you price your course?
• How to get sales without running ads?
• Mistakes when it comes to courses

• And so much more…

Guest featured in this episode:

Emily K Thomas is an energetic advisor and founder of Aligned Energetics. In her work she advises high-performance entrepreneurs to lead with conviction & hire, launch, and scale with complete confidence. She’s passionate about helping her clients harness the power of their unique energetic framework to mitigate risk and achieve their financial intentions. 

She is the host of the Live Your Light Podcast and the founder and designer of Sundari Swim, an eco-conscious, body-love swimwear brand and her mission is to help entrepreneurs build a business that fuels their lifestyle.

Things you will learn in this episode:

• • What does it mean to her to live your light
  • Her story of when not living her light
  • What was most helpful along the way that contributed to her transformation
  • How to measure energetic alignment
  • and much more…

Guest featured in this episode:

Michelle Fernandez is a Facebook & Instagram Ads Strategist, a Funnel Expert, and Speaker.

For years, Michelle helped run the social media accounts of major influencers using strategic organic marketing strategies. But noticing the ever-evolving limitations of organic growth – she realized that her organic efforts would need to be amplified by highly converting ads!

So – Michelle poured countless hours into mastering the art of paid advertising and has now shifted her focus entirely to ad and funnel strategy for everyone from local small businesses to multiple 7-figure business owners – spending THOUSANDS of dollars on ads each month at her boutique marketing agency.

Michelle loves the strategizing process that takes place PRIOR to running ads and specializes in helping her clients get crystal clear on their brand identity, messaging, and funnel strategy – so they get the maximum ROI from their ad spend. She knows how to combine the most powerful organic strategies, funnel strategies, and ad strategies to get her clients 6 figure launch results without a 6-figure ad-spend.

Things you will learn in this episode:

• • 45 Seconds to connect and convert
  • The 3 pieces to building a funnel that converts
  • The best types of ads to run prior to a launch
  • 6 figure launch without a 6 figure ad spend
  • Budget and focus starting ads with low budget
  • How soon before event to run ad
  • Difference between FB vs. IG ads
  • and much more…