Guest featured in this episode:

Kim Walsh Philips is the founder of Powerful Professional, a business coaching and education company.

She was recently named #475 in the Inc 5000 and is a multi-seven-figure business entrepreneur with no business degree and a tendency to say “crazy pants” more than is socially acceptable.

She is the best-selling author of The Ultimate Guide to Instagram for Business and The No BS Guide To Direct Response Social Media Marketing. (Fun fact: she uses a thesaurus when she writes or she would use the word “awesome,” “cool,” or “very” 7,452,675 more times than she already does.)

She’s an in-demand speaker, having shared the stage with Tony Robbins, Grant Cardone, Kevin O’Leary and Gary Vaynerchuk.

Things you will learn in this episode:

• Who is ready to create a course?
• What are the different types of course launches? 
• When do you start selling your course?
• $37 vs. $997 courses
• What’s the difference and how do you price your course?
• How to get sales without running ads?
• Mistakes when it comes to courses

• And so much more…

Guest featured in this episode:

Emily K Thomas is an energetic advisor and founder of Aligned Energetics. In her work she advises high-performance entrepreneurs to lead with conviction & hire, launch, and scale with complete confidence. She’s passionate about helping her clients harness the power of their unique energetic framework to mitigate risk and achieve their financial intentions. 

She is the host of the Live Your Light Podcast and the founder and designer of Sundari Swim, an eco-conscious, body-love swimwear brand and her mission is to help entrepreneurs build a business that fuels their lifestyle.

Things you will learn in this episode:

• • What does it mean to her to live your light
  • Her story of when not living her light
  • What was most helpful along the way that contributed to her transformation
  • How to measure energetic alignment
  • and much more…

Guest featured in this episode:

Michelle Fernandez is a Facebook & Instagram Ads Strategist, a Funnel Expert, and Speaker.

For years, Michelle helped run the social media accounts of major influencers using strategic organic marketing strategies. But noticing the ever-evolving limitations of organic growth – she realized that her organic efforts would need to be amplified by highly converting ads!

So – Michelle poured countless hours into mastering the art of paid advertising and has now shifted her focus entirely to ad and funnel strategy for everyone from local small businesses to multiple 7-figure business owners – spending THOUSANDS of dollars on ads each month at her boutique marketing agency.

Michelle loves the strategizing process that takes place PRIOR to running ads and specializes in helping her clients get crystal clear on their brand identity, messaging, and funnel strategy – so they get the maximum ROI from their ad spend. She knows how to combine the most powerful organic strategies, funnel strategies, and ad strategies to get her clients 6 figure launch results without a 6-figure ad-spend.

Things you will learn in this episode:

• • 45 Seconds to connect and convert
  • The 3 pieces to building a funnel that converts
  • The best types of ads to run prior to a launch
  • 6 figure launch without a 6 figure ad spend
  • Budget and focus starting ads with low budget
  • How soon before event to run ad
  • Difference between FB vs. IG ads
  • and much more…

1. Experience symptoms of anxiety.

You’re supposed to get anxious. Every time. EVERY TIME. If you’re not anxious before doing something nerve-racking, then something is wrong.

2. Never limit your confidence levels because of these temporary emotions.

Set your verbal boundaries. Don’t say things like I have low self esteem, I can’t do it, I have anxiety. Say positive things, like what will I learn from this? I am a little nervous because I’m too excited for this. 

3. See yourself as courageous.

Honor your own courage, bravery is a choice. Let your decision align with who you want to be and where you want to go, and what you want to be doing.  

4. Control your environment.

Courage is not the result of letting go and blindly trusting a process. It’s the result of understanding and controlling the details of a process. Know what you’re getting yourself into, research your options and understand what’s expected. 

5. Focus on small details and routine tasks.

The key is that all big, complex problems can be chunked down into small, simple problems. So big audacious goals can be chunked down into smaller pieces. 

6. Gain specialized knowledge.

What do you need to learn still to make the move easier?

7. Get motivated by setting the right reward for yourself.

Refer back to episode #20

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Guest featured in this episode:

Andréa Jones has built an online business committed to empowering businesses to utilize the power of social media in a positive and impactful way, without being overwhelmed and drained by it.

With over 7 years experience in the game, Andréa hosts the acclaimed podcast Savvy Social Podcast, leads a team providing done-for-you service inside of her marketing agency that was named a Top Digital Marketing Agency in 2021, and serves over 200 students in her membership Savvy Social School.

Things you will learn in this episode:

• Foundational elements business owners should consider before starting their social media marketing strategies?

• How can business owners measure the success of their social media campaigns?
• What are the top 3 types of content we should be creating?
• The difference between promotional content and conversion content?
• How can business owners manage social media without being overwhelmed?

• And so much more…