38 Copywriting Content That Sales With Virginia De Assis

Guest featured in this episode:

Virginia is a copywriter and business coach who specializes in crafting highly persuasive and influential content that attracts clients on autopilot. She writes content for 6- and 7-figure coaches as a done-for-you service and teaches her methods inside her program “Content That Sells”

In this episode, we talk about the positive effects that focusing on challenging how your audience sees the world can have on your business.
Virginia also shares some interesting thoughts such as the fact that 2/3rds of your content should focus more on limiting beliefs and objections than on the educational piece. She emphasizes that the better you know your audience’s objections, the more persuasive your content can be.

Things you will learn in this episode:

  • What is copywriting
  • What is organic reach
  • How to attract clients as an online business owner
  • How to craft an engaging message for your potential clients
  • The structure of highly persuasive content
  • How to handle objections
  • Why are social proof and success stories so important
  • And much more!

Resources:
$0 ad budget – How to organically grow your business to 7-figures with content marketing
https://bossbabe.com/0-ad-budget-how-to-organically-grow-your-business-to-7-figures-with-content-marketing/

 
Connect with Virginia De Assis

37 Let Go Of Uncertainty

As human beings, our intellect always longs for clarity and certainty, however, the reality is we often find ourselves in uncertainty.

Whether these uncertainties are caused by external circumstances like the pandemic that we just experienced in the past months or inner thoughts, uncertain time periods in our lives are inevitable. I’ve learned through the past decade to have patience with everything that remains unsolved in your hearts. Uncertainty is the only certainty there is, and knowing how to live with insecurity is the only security you truly have.

So you need to make the mindset shift from you are doomed not knowing what’s ahead to the new mindset of possibilities are endless and that makes uncertainty truly fascinating. Let me share a personal story with you. 

For the longest time my husband and I used to argue a lot because he is a last-minute travel person. We never have any trips planned ahead of time. I mean we usually a prior agreement the number of times we’re going to travel each year, however, the date and location and details, are never planned ahead of time.  In the first few years of our marriage this uncertainty gave me so much anxiety because of the unknown and when I scheduled my appointments I felt unsure and shaky. Then my experience completely flipped around when I realized I cannot change him, so instead I changed my mindset.  I no longer focused on the uncertainty, but instead I started to focus on the spontaneous joy that I look forward to having. When my husband books a plane ticket in the morning I became excited to pack my luggage with my little one so we could head to the airport and enjoy our spontaneous weekend getaways. You see, none of the outside circumstances changed, but because I changed my mindset, my experience became completely different. This is exactly why I love to preach the importance of mindset because circumstances are always neutral but you get to decide if it is positive or negative and when you choose positivity your reaction will determine your complete experience and therefore it will determine your life.

I used to hate aging, but now I enjoy aging because of the wisdom that comes with it. And uncertainty is the best kind of wisdom! How you react to uncertainty will determine the transformation of your life and soul. Use the times of uncertainty as your compass towards new growth ahead.

Simplicity, faith and a positive mindset are the keys to your thriving life. Keep things simple don’t overthink don’t overreact faith and believe there is a way and everything is happening for the best and remember to choose intentionally to be positive. The ability to embrace your uncertainties is the only way to your freedom.

Enjoy the beauty of becoming.

When nothing is certain, anything is possible. 

Learn more about Lucy's coaching:

 

Connect with Lucy 

36 Mental Health & Healing Trauma With Jessi Beyer

Guest featured in this episode:

Jessi Beyer is a speaker, mental health advocate, and the author of How To Heal: A Practical Guide To Nine Natural Therapies You Can Use To Release Your Trauma, which comes out May 5.

She is on a mission to help those around her feel valid, heard, and appreciated in their mental health struggles and design lives they love waking up to. Jessi has been featured in dozens of media outlets, including Best Company, Thrive Global, and Elite Daily, and has spoken to thousands of people across the country at places like Fairygodboss and Missouri State University. Outside of her professional life, she is a K9 search and rescue handler and a proud pet mom.

Things you will learn in this episode:

  • Her early years of experience with trauma
  • What helped her healing
  • What she wishes she knew when she began
  • Tips from her book when it comes to mental health
  • How she deals with the fear of failure
  • And much more
 
Connect with Jessi Beyer

35 Start & Grow TikTok With Rachel Pedersen

Guest featured in this episode:

Rachel Pedersen “The Queen of Social Media” – Founder & CEO of award-winning social media marketing agency The Viral Touch, Founder & CEO of Social Media United.

Rachel is a top social media marketer and consultant, worldwide viral sensation, leading authority on story-telling through social media and Facebook ads.

Rachel’s journey began in 2016 while working in her 9-5 (actually, it was an 8-5) day job. Within 6 months she replaced her income and built a clientele that she loved working with.

Rachel is also a mother to 3 beautiful children and wife to her supportive husband!

Things you will learn in this episode:

  • TikTok, how is it different now and who is on it? 

  • Things you should consider before starting on TikTok?

  • What should you post if you’re business and you don’t want to just dance?

  • Best advice to get your first 1000 followers, like fast?

  • How to grow on TikTok?

  • How to go viral on Tik Tok?

  • How do you monetize on TikToK?

  • Can you get verified on TikTok?

  • And much more

34 Courage To Lean In With Becca Starr

Guest featured in this episode:

Becca Starr is a Life Coach and Creator of The BITMOR Method. Her superpower is helping you get crystal clear on your priorities and how to take Micro-Actions that cause powerful shifts in your life. She specializes in self-worth and harnessing mindset to accelerate your career and personal goals. Her professional coaching career was inspired 10 years ago after a painful injury changed the course of her life and forced her to stop and pay attention. She believes in a world where we all trust our intuition, enjoy the small moments, and lead with grace.

This amazing woman started her entrepreneurial journey at age 26 when she opened her own spa. After a decade in business, she transitioned into life coaching and now she helps women make courageous decisions by ditching the fear-based mindset.

This is a very uplifting episode as we talk about a few micro-actions we can take towards making our success a reality, saying yes to ourselves and stopping self-limiting beliefs.

What if I want to pursue my dream but I’m afraid to take the leap? – you might be thinking.

According to Becca, knowing what things matter the most to you is the first step. Having clear priorities and values will help you set and navigate the compass in the right direction. This way, something you thought possible in three years could become a reality a lot sooner!

Things you will learn in this episode:

  • How to gain confidence in ourselves and the importance of leaning into discomfort.
  • Why focusing on the present is so powerful?
  • How to tap into your intuition and not let fear take over.
  • Why is mentorship a great ingredient to our success?
  • What does it mean to be coachable?
  • And much more

Resources:
5 Second Rule by Mel Robbins

 
Connect with Becca Starr

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